The 36 Presents Difference
Most media agencies use the same third-party tools, same off-the-shelf audiences, and the same platforms — meaning the same results. We’ve built something different. We don’t just buy media. We use our own tech stack and data infrastructure to find and convert real-world customers — at the exact moment they’re ready to act.
We Don't Rent Data, We Build It
Most media agencies rely on predefined audience lists or segments from Google, Facebook, or off-the-shelf DSPs. The problem? Those lists are broad, outdated, and lack local relevance. We built our own device ID graph with years of anonymised history, billions of data points within NZ, and global overlays to allow you to reach high-intent audiences across borders.
We Partner with the Best
We partner with the best data enrichment platforms in the world which lets us understand household purchase behaviours, spend data, and audience lifestyle signals. Index Exchange gives us direct access to premium inventory and contextual signals at scale. These platforms aren’t typically available to standard NZ agencies — especially not with full integration across media types. You show up in the right environment, to the right person, at the right time.