XPON

XPON is an independent marketing technology partner dedicated to helping independent agencies to develop their media, tech, data and digital maturity.

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Trent Wooster
Key Contact

trent.wooster@xpon.ai
Key Contact Email

0211901911
Key Contact Phone

2019
Year Established

Wellington, Auckland
Physical Location

135
Team Size

About the Company

As a fellow "Indie" at heart, we understand the unique pressure of competing with global Holdcos. We resell the Google Marketing Platform and offer a proprietary Customer Data Platform, Wondaris, to our agency partners. Together, our technology empowers agencies to deliver superior ROI for their clients by improving targeting, personalising customer experiences, and monetising owned data assets. We currently partner with over 20 independent agencies across ANZ.

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Further Reading

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How XPON Supports Indies of all Maturity Levels

A roadmap for independent agencies to progress from nascent digital strategy to advanced AI and programmatic implementation with expert strategic guidance.

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Enabling OFX to rethink Customer Experience

OFX partnered with XPON as a strategic enablement partner to deliver a “Digital Experience Blueprint” that would help reshape the approach to technology, data and clients in order to build a digital experience that would achieve their core objectives.

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Nine Publishing's journey to advanced analytics and 50% better acquisition costs

Nine Publishing's Audience Growth team - responsible for driving subscriptions across The Sydney Morning Herald, The Age, Australian Financial Review, Brisbane Times, and WA Today - partnered with XPON to rebuild their analytics and advertising foundation, resolving years of inconsistencies and implementing advanced attribution.

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